June 2010: Release of ISAS BCP 9001:2010, June 22nd, 2010

Press release of the Media and Society Foundation for the official launching of the International quality management standard ISAS BCP 9001:

Geneva, June 22, 2010- The Geneva-based Media and Society Foundation has published a new, updated version of its media quality management standard, ISAS BCP 9001.

Media organizations that implement the standard gain new ways to improve quality through better organization, targeting of audiences and readership, appeal to advertisers, and motivation of staff.

The new standard, which is available in seven languages (English, French, German, Spanish, Arab, Farsi, and Mandarin Chinese) on the www.media-society.org website, provides a single version for all media instead of specific standards for print, broadcasting and online media. Adapted to today’s multi-platform media landscape, it takes account of the actual experiences of media companies throughout the world.

Media organizations that implement the standard do so freely. The standard does not compromise an organization’s independence in any way, but requires a complete review of the way it functions. The review system’s transparency and the fact that companies voluntarily submit to an impartial, external control of how they achieve their goals strengthen the trust of the public and of all stakeholders.

At the global level, a universal media quality management standard is a tool for media professionals to resist political and economic pressures that curtail their independence and prevent them from playing their essential role in society.

The Media and Society Foundation is a voluntary initiative of media professionals from all continents. It aims to improve media quality through implementation of the ISAS BCP 9001 standard.

More information on www.media-society.org

Contact : Guillaume Chenevière (00 41 79 200 97 37), This e-mail address is being protected from spambots. You need JavaScript enabled to view it