Guidelines to ISAS BCP 9001 media quality management standards…These guidelines are aimed at facilitating the practical implementation of quality management system in media organizations.
Several requirements of the standard, such as those related to ethics, independence, transparency, relationships with public authorities or advertisers, touch on highly sensitive issues in the media industry. It is to avoid diverging interpretations of these requirements, depending on the political and media landscape of the country where a media organization operates, that the Media and Society Foundation established the following guidelines.
They summarize universally accepted principles, as well as good practices, of the quality management of a media organization. Professionals from all over the world, representing all sides of the industry – media owners as well as journalists and trade unionists, professors of communication and journalism, managers both of PSB and commercial TV – and the leading international professional associations, participated in the writing of these guidelines. Every word has been checked and approved by all of them. They reflect of world professional consensus.
In addition, they have been endorsed by the World Federation of Advertisers.
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ISAS BCP 9001:2010 : a quality management standard dedicated to media industries (radio, TV, print media, Internet)The ISAS BCP 9001:2010 standard is the result of the merging, by the standardization committee with the support of the Loterie Romande, of the international standards ISAS BC 9001 :2003 and ISAS P 9001 : 2005, respectively created in 2003 and 2005 under the umbrella of the Geneva-based MEDIA & SOCIETY FOUNDATION (MSF). The MSF initiative is a concrete response to broadcasters’ demand for independent evaluation and recognition of their quality-management system in order (1) to benefit from unbiased, external reviews of their services and productions; (2) to create an ongoing process ensuring that the highest standards of quality would continue to be pursued in the following areas: - Service to listeners, viewers and the general public
- Service to the society in which they operate, notably by promoting the free flow of information essential to democracy
- Service to other important stakeholders, including staff and advertisers
Any broadcast organization that aims to adopt a quality management system, making sure that the organization is managed in such a way as to meet the highest quality standards, does it on a voluntary basis. It should be a strategic decision taken by senior management with the support of staff. In order to meet the standard requirements, the company may apply to be audited by an independent, accredited and professional certification body. Following a successful audit, a Conformity Certificate valid for three years (and renwable), with an annual conformity check will be delivered. |
Conditions to use the ISAS BCP 9001 standard
ISAS BCP 9001 standard is public and can be freely used by any media organization. Consulting firms willing to use it should be accredited by the Media and Society Foundation. Individual consultants and auditors evaluating media organizations according to the ISAS BCP 9001 universal standard must be duly trained in compliance with ISO 19011 requirements.
Please note that original versions of ISAS BCP 9001:2010 are English and French. They serve as references. Other versions were kindly translated by our partners, but their conformity is not guaranteed. |
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